The 2012 Campaign is off and running!

January 1, 1970

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Wilmington, Del. — United Way of Delaware (UWD) gets in gear to launch its 2012 annual campaign, with a 2012 goal set at $20 million to meet the many pressing needs throughout the state of Delaware around the areas of education, income, and health. The organization is already off to a tremendous start with a Pacesetter campaign that accelerated these efforts by exceeding its $2 million goal and raising $4.5 million in donations, more than twenty percent of the total campaign goal. 

As an exciting incentive for this year’s campaign, and to celebrate 125 years of United Way Worldwide, UWD is launching the Drive to $125 Incentive Program giving Delawareans an opportunity to win a 2013 Kia Soul! To be eligible, existing donors must increase their gift to UWD by $125 or more and first-time donors must give $125 or more.  The vehicle was donated to UWD by Mike Uffner and Auto Team Delaware.  The winner will be announced at the 2013 UWD annual celebration in June. 

Michelle A. Taylor, President and Chief Executive Officer for United Way of Delaware said, “I’m very excited as this year’s campaign gets into high gear and is accelerating into the fast lane! I am proud to collaborate with our friends and neighbors throughout Delaware who work collectively and united as one force to bring about real, systemic change surrounding the areas of education, income and health in our communities.  It’s their compassion, dedication, hard-work, and giving spirit that drives our campaign to bring about positive social and economic change in Delaware.  We cannot do it alone.  With all of the pressing needs in our communities today, we rely on the generosity of all to get behind the wheel, drive our mission to support the needs of our communities, and join us in our efforts to build a stronger, healthier, more vibrant Delaware for all.”

This year’s campaign took off on Monday, September 10, 2012, at the Dover Air Force Base, where many community members, partners and agencies gathered to support these efforts. Kevin Fitzgerald, 2012 UWD campaign co-chair stressed the importance of giving to UWD. “Now is the time in which we must make a promise to ourselves and to our children that we will make a difference; that we will volunteer, we will advocate, and we will give,” he said. “By supporting the United Way, we will not only support those in need today, but will be building a future of opportunity and success for all.”   

Those interested in donating to UWD can participate in their annual workplace campaign or visit us online at  Each dollar will benefit numerous community impact programs throughout Delaware, such as The Young Health Program (YHP), Help Me Grow, $tand By Me and Sussex SUCCESS.

“There are few times when an entire community can participate in making their communities safer, their families and friends healthier and those less fortunate than them more economically self-sufficient and stable,” said Tony Allen, 2012 UWD campaign co-chair. “The United Way campaign allows us to do that every year, powerfully, and with great contributions – large and small – from thousands of Delawareans.  More important is how those contributions, quite literally, change hundreds of thousands of lives.”

About United Way of Delaware
United Way of Delaware’s mission is to maximize the community’s resources to improve the quality of life for all Delawareans. UWD is implementing Live United 2015, a five-year strategy to achieve long-lasting, measurable improvements throughout the state in the areas of Education, Income and Health. UWD works collaboratively with business, labor, government, nonprofit organizations, academic groups, faith groups, community organizations, concerned citizens and others to affect positive, long-lasting solutions. For more information, to make a contribution or to volunteer, please visit or call (302) 573-3700.